:: My PPA ::

Mark Your Calendar: November Webinars

November 17:  First Quarter - Thrive or Just Survive
with Doug Box, M.Photog.Cr., API
Start 2009 off right! In today's financial climate you won't be able to rely solely on word-of-mouth to bring in business. Marketing, sales, promotion and merchandising are the only skills that will put your business on top. Learn a dozen ideas that will help you kick start the new year and bring in business.

:: Latest News
  • New Pre-Convention Class Added: The Client Experience Workflow

    We are excited to announce an addition to our already stellar pre-convention class line-up at Imaging USA. Arrive early and spend a day with Tamara Lackey and Jesh de Rox as they break down their "client experience workflow."

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  • Win a portfolio review with Anne Geddes

    The Anne Geddes Portfolio Review Contest, sponsored by Epson America, has just been announced. Sign up at www.ppmag.com to win the chance at a one-on-one portfolio review with legendary photographer Anne Geddes at Imaging USA 2009.

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  • PPA members: Get your new, exclusive discounts!

    Collages.net is now offering PPA members exclusive discounts on their total workflow solutions.

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  • Super Monday Instructors Needed for April Program

    Last chance to participate in the April Super Monday program!

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  • Drytac helps customers make greener choices

    Drytac®, a manufacturer and distributor of mounting and finishing products worldwide, has just made it easier for its customers to make more environmentally friendly choices for their signage and graphics.

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:: Latest Articles

Blogging: The Next Step

Okay, I’m convinced. I want a blog…so how do I get started?

Before starting, pause and take a deep breath. What do you want to achieve with this blog? For example, if your goal is to be hired for more speaking and teaching opportunities in the industry, you’ll want to write as a subject-matter expert to reinforce yourself as a thought leader. If you want to increase your child portrait sessions, you’ll want to include some of your favorite images, accompanied by an endearing story of how you captured the moment.

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Blogging: What's the Big Deal?

It’s a pretty safe assumption that most people have heard about “blogs” and “blogging.” Blogs entered the mainstream about five years ago and have grown into a very popular form of social media and viral marketing. Many companies, after seeing the range and depth of influence blogs have had on consumers, have added blogs to their marketing mix. The question is, should you?

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Q & A: Essential Legal Forms

Q & A document from the 2008 PPA webinar, "Essential Legal Forms for Photographers"

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PPA Logo for Web

Html code for PPA members to post the PPA logo on their Web sites.

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To Sales Tax or Not to Tax

All of us want to reduce the amount of our tax obligations, but sales tax is a fact of life for most people. It is something we can’t avoid paying and most businesses can’t avoid collecting. Understanding sales tax rules and procedures is critical. And not following these rules can result in costly interest and penalties that can ultimately shut down your business.

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